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links & diversions

Schmidt Kaye & Company
PROFESSIONAL LITERARY SERVICES

Colleagues, associates, and other persons of consequence

Here is a short list of information resources, organizations that provide support,
and professionals who provide services, for author and publishers.
This list is definitely a work in progress; stay tuned for more links to come soon.

Information resources
Professional organizations
Our favorite screenwriters
Do you need an ISBN (International Standard Book Number)?
Do you need to register your book with the Copyright Office?
Do you need a Library of Congress number?
Do you need help finding a literary agent?
Do you need a lawyer (or at least some legal advice) regarding writing, publishing, etc.?
Do you need an index for your book?
Do you need a book manufacturer to print your book?
Do you need a publicist?
Do you need some creative marketing ideas?

General information for authors and publishers
Writing-World.com: Moira Allen's supremely informative website has loads of useful information about the business of writing. And yes, if you have written, or are writing, a book — and you intend to make money from it — you are in the business of writing. Ms. Allen's site is particularly valuable for self-published authors or freelance writers, but it also has links to great info about finding an agent or publisher, avoiding scams, and the like. There's also information about keeping records for taxes, including what you can and cannot write off. Additionally, this site has a good "writer's bookshelf" listing many excellent how-to books on various aspects of the writing biz. You just may find yourself returning to Writing-World.com again and again.

Writers Help Desk: Mack E. and Sara Freeman Smith are dedicated to helping aspiring authors publish their own books. No, they're not a publisher or book manufacturer, but they are two very experienced and successful self-published authors who, among many activities, conduct free teleseminars on self-publishing topics. Their writers' resource site, Writers Help Desk, consists of more than 500 pages of information. They've also written a book, How To Self-Publish and Market Your Own Book.

Publish-L.com Discussion List: This is not just any online community. Publish-L offers a wealth of information about everything of importance to authors and independent publishers, as well as editors, designers, marketing / publicity people, and others who provide services to authors and publishers. According to list owner Pat Gundry, "The purpose of PUBLISH-L is to provide a forum for the exchange of ideas and information about publishing and marketing books and related materials." You'll find invaluable tips about book design and production, marketing, legal issues and much, much more, from some of the top experts in their respective fields. If you only join one e-mail discussion list, this should be the one.

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Professional organizations
SPAN: Small Publishers Association of North America. An excellent resource for independent publishers and authors. Their purpose is to "bring success to small publishers, self-publishers, and authors...We work to advance the image and profits of self publishers and independent publishers through education and marketing opportunities." Visit them at http://www.spannet.org.

Authors and Publishers Association (APA) Networking group for professionals: Founded in 1996, this organization is dedicated to the art and science of creating a book. It is far more than just a support group; it's a network of professional authors, publishers, printers and marketers. Though the organization is Houston-based, the web site contains information of interest to authors everywhere, including links to important national authors' / publishers' associations. Check them out at http://www.authorsandpublishers.org. (Be sure to visit their "Links" page too, where you'll find links to several very useful and informative websites for authors and publishers.)

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Screenwriters / script writers
Karen Mitura: Playwright, screenwriter, novelist, ghostwriter, collaborator...At this time, we do not do screenplays. But we know someone who does! Karen Mitura is an internationally known writer who brings the flair of an award-winning dramatist, the sensibilities of a poet, and a solid knowledge of the literary marketplace to her work. Karen makes her home in Hawaii (tough work, but somebody's gotta do it), but she'll travel anywhere. One industry insider described her screenwriting skills thusly: "That woman is so good, it's scary." Visit her web site at http://www.KarenMitura.com.

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ISBN application:
The RR Bowker Company's ISBN registration site: The ISBN, or International Standard Book Number, is a worldwide identification system for books and certain other publications. An ISBN is a unique machine-readable ID number which marks any book unmistakably. The RR Bowker Company administers the ISBN program, and, according to their website, 159 countries and territories are officially ISBN members. Most book stores and online sources will not accept a book without an ISBN.

If someone else is publishing your book, you don't need to be concerned with getting an ISBN; the publisher will do that for you. However, if you are self-publishing, you will need to get your own ISBN, particularly if you want to sell your book in bookstores, or have it listed in Books In Print, or really have it on the radar screen at all. (You will also need to decide on a name for your publishing company -- but that's the fun part!)

ISBNs are sold in blocks, with the minimum number being ten. The current price for ten numbers is US $225.00, although this is always subject to change (translation: "increase"). The price for expedited processing is $350.00. If you are thinking of saving money by borrowing or purchasing a single ISBN from a friend or colleague who will never use all ten of his or her numbers, you might want to reconsider. Not that there's anything illegal or unethical about it, but consider this: Each block of ISBNs is assigned a unique publisher's prefix, which means that all of the numbers in that block are permanently linked to that particular publisher. So let's say your friend Mary wrote a couple of books about her area of expertise, raising children in a Christian environment. When she purchased her ten numbers, she listed her publishing company as Christian Parenting Publications, Inc. Now let's say you've written a book about 101 foolproof ways to pick up women in bars, and have named your publishing company One Night Stand Press. Chances are, neither you nor Mary will want your book identified with her company. Even if the subject matters aren't horrendously incompatible, Mary's publishing company could go out of business, and her books could go out of print, meaning that her titles will get dropped from all of the publishing and retailers' databases, or at least they'll be listed as out of print. More than likely yours will suffer the same fate.

It's far better to establish your own identity at the outset. In our opinion, it is definitely worth the investment, particularly since you may want to make a few changes to the book somewhere down the road, and any subsequent edition will require a new ISBN. Of course, there's also the chance you'll want to write more books, or create workbooks or other supplemental material requiring an ISBN.

Check out the ISBN site at http://www.isbn.org. If you need more information, here is the direct link to the ISBN FAQ page:
http://www.isbn.org/standards/home/isbn/us/isbnqa.asp.

Copyright registration: Many authors are confused about whether or not they need to "officially" copyright their books. One of the most common questions authors ask is this: "If copyright is automatic — and if I have all of my copyright information in the front matter of my book anyway — why do I need to register my work?" Some authors do go so far as securing what is known as the "poor man's copyright," which consists of mailing themselves a copy of their work. They retain the postmarked package, unopened, as proof that the work existed as of that date. We are not suggesting that this is a waste of time and postage — at the very least, it does prove that the work was in your possession as of a certain date — but it probably will not be adequate if there is a legal battle somewhere down the road. As the official website of the US Copyright Office sternly explains, "There is no provision in the copyright law regarding any such type of protection, and it is not a substitute for registration." The Copyright Office's well-organized website will either clear up your confusion, or get you even more confused! Either way, it's a good idea to check it out. Go to http://www.copyright.gov/.

A copyright may be registered before your book is published, but most publishers wait for the books to come off the press. You do need to register within three months of publication. To do this, fill out the TX form (see links below), and send two copies of the book, plus the copyright fee, to the Copyright office.

Here are quick links to PDFs of the form required to register a nondramatic literary work. There is a regular version and a "short form," and we must warn you now that they look disturbingly like tax return forms. But seeing as how they are issued by the US government, that's no big surprise.

Form TX is the regular form.

Form TX Short is the short form.

NOTE that although the Copyright Office is part of the Library of Congress, registering your copyright is not the same as getting a Library of Congress number for your book. For that, see the next item...

Library of Congress number(s): Does your book need a Library of Congress Control Number (LCCN), and a Cataloging in Publication (CIP) number? Well, that depends. If you want to sell to libraries, you probably will at least need to get the LCCN. However, many authors don't bother with them at all. If you do want to register your book with the Library of Congress, this is the direct link to their publishers' services page: http://www.loc.gov/loc/infopub/.

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Help with finding a literary agent
Many major publishers won't accept unagented authors, but finding a good literary agent can be tricky. Some agents are scam artists, and some are simply ineffective. Many of the good ones are difficult to reach — not because they're being coy, but because they feel they just could not handle the flood of unsolicited manuscripts or proposals they would receive if they were "easy." On the other hand, some perfectly wonderful agents have their own websites and have contact information for sending queries.

While we are experts on making books "agent-worthy," shopping books to agents is not one of the services we normally provide. Some service providers will do this, but generally for a fee. Some offer agent "matchmaking" services as part of a package deal with ghostwriting or other services, and some offer it as a separate service. Either way, you are probably not going to get a lot of hands-on professional assistance in finding an agent unless you pay for it. (If you do decide to pay for it, be careful of anyone whose usual m.o. is to send out queries in bulk to every agent in their database, with no effort to target only the agents who are interested in your type of book.)

If you would rather try some research on your own before paying someone to do it for you, the two sites listed below might provide some useful information. If you do find an agent who looks promising, carefully read their submission requirements, and comply with them. For example, if they request that your initial contact be a brief query letter only, don't send them a proposal or your entire manuscript. And if you are sending queries or anything else to more than one agent, make sure that simultaneous queries or submissions are okay with all of them. Also, remember that the publishing industry is always changing, and even on the Web it is impossible to keep every piece of information completely current.
How To Find A Literary Agent ~ eHow.com : This is a step-by-step guide to finding a likely agent and approaching him or her. It includes warnings on what to avoid.
Writers.Net Directory of Literary Agents: Browse (by location or by topic) or search through their directory of agents to find the right agent for you. There are also links to posts and articles about finding an agent, and other matters of interest to writers.

In the future we may have some direct links to selected literary agents on this page, so do keep coming back.

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Legal advice
Ivan Hoffman, B.A., J.D., Intellectual properties attorney: Okay, we admit it: we like attorney jokes just as much as the next person. But Ivan Hoffman is proof that you can use the words "lawyer" and "integrity" in the same sentence. If you're a writer or you're thinking of hiring a writer -- in fact, if you're engaged in the selling or buying of any sort of intellectual property, whether it's ad copy, artwork, a song, or a website design -- there are scads of legal issues to be considered. Ivan's extraordinarily informative site covers everything from work-for-hire agreements to copyright issues to publishing contracts. For a real learning experience, visit Ivan at http://www.ivanhoffman.com.

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Indexing
Judy King Editorial Services: A good index is a comprehensive guide to the contents of your book. As Judy explains, "Professional indexes are more than lists of words generated by a word processing 'indexing' program. They are a synthesis of the major ideas and names in a book, which are organized and interrelated using an industry-recognized format." Judy does excellent work, and she's fast. She's the one we turn to when the clients whose books we've designed and laid out need a detailed index. Visit Judy's web site at http://www.judykingedit.com.

Book manufacturers / printers
Central Plains Book Manufacturing, Book printer: If you're self-publishing, eventually you are going to have to get your book printed, one way or another. One of the first things you need to know is that not every printer is a book manufacturer. You can't just take a disk down to your local copy shop and expect them to shoot out a trade-quality finished product. Now, you might find that your city has some fine local printers who could print the book and have it bound, and they could do a beautiful job...but at a cost that would make you wonder why you ever thought about writing a book. You really do need a company that specializes in book manufacturing — a book manufacturer.

A book manufacturer not only has the necessary equipment, but, due to volume purchases of paper and other supplies specifically for books, they can offer a much more economical price than a regular printer. However, there aren't nearly as many book manufacturers in the US as there are other types of printers. Many cities and even many states don't have any book manufacturers at all. So don't be surprised if you have to have your book printed out of state (or even out of the country, if you're producing an artsy coffee-table book). Even with shipping costs, in most cases you will still save significantly over getting your book printed closer to home. There are several good book manufacturers in the USA, and we will add names to this list as we continue to expand and update our web site. But the manufacturer we have used most frequently in recent years is Central Plains in Wheatfield, Kansas. In our experience they have consistently produced quality hard cover books and paperbacks, and they have always met or beat our deadlines. Check out their web site at http://www.centralplainsbook.com.

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Publicists
Rod Mitchell, Publicist: It's been said that writing a book is the easy part, while promoting it is the real work. Well, you're probably not going to be convinced that authoring is easy while you're in the process of penning your own immortal work — indeed, "easy" is the last word that comes to our minds. But let's face it: if you write it, they won't come…unless they know it's there! Getting the word out about your book is a full-time job in itself, especially with all the competition out there. That's why a good publicist is worth his or her weight in gold. Rod Mitchell, president of Adventures in Media (A.I.M.), and TalkGuests.com, has years of experience in grabbing the eyes and ears of the media, and he's a heck of a nice guy to boot. Visit his website at http://www.AIMPress.com.

Cate Cummings Publicity Group, Publicists specializing in books on spirituality, alternative health and healing: Sometimes you really need a specialist. This is particularly true if your book happens to fall into a category such as "metaphysical," "spiritual," "new age," "new thought," or "alternative health." And although Cate Cummings has a broad-based expertise in the publishing industry, and could probably help turn the Minot, North Dakota phone book into the next blockbuster, she has chosen to specialize in the burgeoning spirituality / metaphysical / alternative healing genres. Whether you've written the next Celestine Prophecyor you're a Deepak Chopra in training…or your book defies all comparisons but you feel it's nothing short of visionary…you're going to need the help of experts who know this very special market through and through. Find out more at http://www.bookpublicity.com.

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Marketing & promotion ideas
Cathy Stucker, Marketing specialist: Need some truly bright ideas to promote your book or business? Cathy Stucker, aka "The Idea Lady," has more tips, tricks and clever strategies than just about anyone we know. Cathy herself is a successful self-publisher who has learned what works and what doesn't in the fine art of self-promotion. Even if you don't have a huge budget for advertising and marketing — and let's face it, few indie publishers do — Cathy can teach you how to make the most of the resources you have. She can show you how to grab media attention, get tons of free publicity, exploit unconventional markets, and much more. (And if shopping really turns you on, she can even teach you how to be a mystery shopper. After all, she wrote the book...literally!) Visit Cathy's website at http://www.idealady.com.

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Diversions...our night jobs (sort of)

Here are some sneak previews of some of the things we have done
when not helping other people create their books...

Ron Kaye has written You Can't Get There From Here (But That's Okay; You Never Really Left). It's a spiritual travel guide for the perpetually bewildered ... in other words, a book "for the rest of us." We have more information, and an excerpt. To get there from here, click here.

Connie Schmidt once perpetrated a critically acclaimed and highly irreverent spoof of the New Age and other related subcultures, entitled Cosmic Relief: Honoring and Celebrating the Global Paradigm Shaft. If you think it's time to take a break from enlightenment, click here.

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Welcome | What We Do (& What We Don't) | Who We Are | Clients / News | Editing/Rewriting Samples
Book Cover Designs | Page Layout & Design Samples | Reality Checks For Authors (DON'T MISS!) | FEES
Contact Us | Links & Diversions


SCHMIDT KAYE & COMPANY PROFESSIONAL LITERARY SERVICES
Ron Kaye & Connie L. Schmidt
8919 Friendship Road • Houston TX USA 77080-4111 • (713) 463-9263 • 9AM-5PM Central Time M-F
e-mail:
moonshad@swbell.net

Copyright © 1998-2005 by Schmidt Kaye & Company Professional Literary Services. All Rights Reserved